The Academy Museum of Movement Photos has pacted with CJ ENM to host a K-Culture Night occasion to mark CJ’s 30th anniversary and the thirteenth version of the KCON fan competition in downtown Los Angeles.

Set for July 31, the evening earlier than KCON 2025 opens, the K-Culture Night on the Academy Museum with KCON occasion will characteristic a spread of Korean celebrities and creatives. The occasion on the museum’s David Geffen Theater shall be emceed by Korean American entertainer Eric Nam.

The presentation will embrace Ok-pop stars similar to Lee Youngji, P1Harmony and Japanese lady group IS:SUE. “Squid Sport” star Yim Si-wan can also be scheduled to make an look. The purpose is to spotlight the expansion of Korean and Asian content material and content material platforms.

The K-Culture Night is a part of a three-year settlement set between leisure conglomerate CJ ENM and the Academy Museum to assist elevate the profile of Korean and Asian motion pictures and TV reveals on the worldwide stage. CJ ENM sponsored the Academy Museum exhibit and screening collection devoted to “Parasite” director Bong Joon Ho that opened in March.

KCON’s recognition as a fan gathering for Ok-pop, content material creators and different features of Korean and Asian tradition, has mirrored the rise of Ok-pop as a world style of music. CJ ENM notched a primary final yr when it reduce a take care of CW Community for the first-ever stay nationwide broadcast of a Ok-pop live performance from the 2024 KCON gathering.

The 2025 KCON fan occasion runs Aug. 1-3 on the Los Angeles Conference Heart. The occasion options fan conferences, gatherings, panel periods and Q&A in addition to a ground of displays and activitions. Every evening is capped with a live performance at Crypto.com Area with three separate lineups of Ok-pop stars and up-and-comers.

(Pictured: “Squid Sport” star Yim Si-wan)