Video Game Companies Remove AI Provision on Unlimited Digital Replicas From ‘Best, Last and Final’ Offer to Actors Union (EXCLUSIVE)
The online game corporations negotiating a brand new contract with SAG-AFTRA have issued a “greatest, final and last” supply to the actors union, which removes some key sticking factors relating to Generative AI.
The topline modifications on this last model of a brand new Interactive Media Settlement (IMA) between the 2 events embody: eradicating the limitless digital reproduction buyout provision; eliminating the reimbursement requirement for performers who select to droop their consent for builders to create new content material utilizing a digital reproduction throughout a strike; and stating that builders won’t use digital replicas created from non-IMA content material so as to circumvent the protections for digital replicas created from IMA-covered content material specified by the proposal.
Essentially the most vital of those revisions is the removing of the one-time fee choice for limitless pre-generated content material per sport, or what the union has beforehand described because the “limitless DR use buyout.” With this modification, performers who consent to the usage of a digital reproduction would obtain compensation comparable to what they might have acquired had they straight offered providers.
The foremost online game corporations included in negotiations are Activision Productions Inc., Blindlight LLC, Disney Character Voices Inc., Digital Arts Productions Inc., Formosa Interactive LLC, Insomniac Video games Inc., Llama Productions LLC, Take 2 Productions Inc., VoiceWorks Productions Inc., and WB Video games Inc.
The brand new proposal was despatched over by the businesses final week, following a earlier “greatest and final” supply issued April 30, which SAG-AFTRA had countered with a proposal Could 2. The actors union has been on strike towards the businesses since July 16, 2024 after 18 months of negotiations on the brand new IMA.
“Last Friday, we responded to SAG-AFTRA’s newest counter with a powerful and honest proposal that straight addresses the priorities we perceive are important to reaching a deal to finish the strike,” Audrey Cooling, spokesperson for the online game builders celebration to the IMA, mentioned in an announcement Monday. “Particularly, our newest proposal eliminates the limitless digital reproduction buyout provision for pre-generated content material; eliminates the reimbursement requirement for performers who select to droop their consent for builders to create new content material utilizing a digital reproduction throughout a strike; and affirms that builders won’t use digital replicas created from non-IMA content material so as to circumvent the protections for digital replicas created from IMA-covered content material specified by the proposal. Our full proposal not solely consists of among the most strong AI protections in a deal of this type, it additionally will increase wages by 24% over the lifetime of the contract, with a 15% enhance in performer compensation instantly upon ratification. We’re prepared to signal in order that performers can return to making nice content material.”
A spokesperson for SAG-AFTRA mentioned in response: “Our negotiating committee will meet with different members who work in video video games in an informational assembly tomorrow to talk about the supply and potential subsequent steps.”
See the “greatest, final and last” contract proposal supply from the online game builders to SAG-AFTRA within the doc beneath.